GrooveGaming Aims to Meet Increased Demand For Live Dealer Casino Content
The current coronavirus outbreak around the world has had a negative impact on many industries. Social distancing has become the norm to help stop the spread. With most people staying at home to try and stay safe, social gatherings at retail establishments have come to a halt.
The virus has had a major impact on the casino gambling industry in two completely different ways. Most land-based venues have ceased operations, including hot spots like Las Vegas and Atlantic City. This, in turn, is driving the casino business online.
How Is GrooveGaming Meeting The Increased Demand For Live Casino Content?
The surge in demand for live content for both casino gambling and virtual sports has been overwhelming. Yet, GrooveGaming is in the perfect position to capitalize as a leading aggregator for these types of gaming products.
The company offers numerous live gaming options for Blackjack, Roulette, and Baccarat as the three most popular casino table games.
It also has games covering virtual sports for football and both Thoroughbred and Greyhound racing. Other sports covered include tennis and cycling.
Euro basketball and cricket will be added to the list in the near future
The closure of actual sports and entertainment venues is driving consumer demand online on a global scale. GrooveGaming has been ramping up its efforts to successfully meet their needs with as many different gaming alternatives as possible.
The company’s existing live game portfolio consists of content from the biggest developers in the gaming industry. The shortlist includes:
- LEAP Gaming
- TVBET
- VIVO Gaming
- LuckyStreak
- Super Spade
- Evolution Gaming
- SA Gaming
Combined, this forms a collection of live titles that are already extremely popular with regular online players. Adding even more players to the mix will drive online growth across the entire live sector.
GrooveGaming is also benefitting from this rapidly changing industry dynamic through earlier business moves. Strategic partnerships put into place enhance the live casino content and virtual sports portfolio. Over the past 18 months, the company has become the aggregator of choice for a number of big industry names.
Its powerful content platform now consists of more than 2,500 casino games. A wealth of aggregated content covers online and live casino content. The focus is on slots, poker and table games. Online casino operators can gain easy access through integration.
The GrooveGaming brand has been able to establish a business presence in six of seven continents. The platform is designed to complete rapid integrations while offering high-quality customer service. Support in the form of technology tools can help operators improve productivity and overall performance.
Technological innovation has been the driving force for the company’s recent growth. COO Yahale Meltzer commented:
“Virtual sports betting is one of the fastest-growing markets. And alongside live gaming, offers potentially limitless growth opportunities given the recent surge in demand from operators due to the global pandemic.”
This is a most unfortunate way for any business to drive growth. Yet, when and all said and done surging live gaming trends could be here to stay.
